iDigress with Troy Sandidge

iDigress with Troy Sandidge

Want to grow and scale your business with more clarity, strategy, and sustainability?

The iDigress Podcast helps founders, marketers, entrepreneurs, and business leaders simplify growth by turning strategy, growth systems, positioning, and performance into sustainable profitability and scalable revenue.

Hosted by Troy Sandidge, aka the Strategy Hacker®, iDigress breaks down the marketing frameworks, business insights, sales principles, brand positioning, market differentiation, value creation, AI-era growth shifts, and proven methodologies Troy uses as a founder, growth strategist, board advisor, marketing consultant, acclaimed author, and global keynote speaker to help brands clarify their message, identify their value, strengthen their market position, build smarter systems, and accelerate growth.

Through solo deep-dive episodes, strategic workshop breakdowns, and masterclass conversations with high-level leaders, founders, and experts, iDigress delivers an unapologetically candid, highly energetic, and culturally fluent podcast experience that makes complex growth strategy clear, practical, and actionable.

Across 15+ years, $200 Million+ in client revenue generated, 40+ brands launched, and 600+ stages worldwide, Troy brings the clarity, frameworks, and firepower to help growth-minded leaders strategize smarter, systemize what works, and scale without creating unnecessary complexity.

iDigress is where strategy meets systems, where marketing meets momentum, and where sustainable growth becomes easier to understand, build, and accelerate.

iDigress is a Webby-nominated podcast on the HubSpot Podcast Network.

148. AI Didn’t End Hustle Culture, It Rebranded It. Part 2: Does Your Life Capacity Match Your Growth Capacity?
iDigress with Troy Sandidge
148. AI Didn’t End Hustle Culture, It Rebranded It. Part 2: Does Your Life Capacity Match Your Growth Capacity?

Recent Episodes

148. AI Didn’t End Hustle Culture, It Rebranded It. Part 2: Does Your Life Capacity Match Your Growth Capacity?
May 18, 2026

148. AI Didn’t End Hustle Culture, It Rebranded It. Part 2: Does Your Life Capacity Match Your Growth Capacity?

AI can increase output, but it cannot replace discernment, awareness, rhythm, or the human operating system behind the work. The obsession with velocity, volume, automation, and endless sprinting raises one critical question: if your output keeps scaling but your life capacity cannot hold it, is th…
147. AI Didn’t End Hustle Culture, It Rebranded It. Part 1: Sacrifice Is Not A Growth Strategy
May 18, 2026

147. AI Didn’t End Hustle Culture, It Rebranded It. Part 1: Sacrifice Is Not A Growth Strategy

AI can help you move faster, but it cannot fix a growth system built on permanent sacrifice. Sprints need structure, sacrifice needs boundaries, and “all gas, no brakes” ambition should not be the default path to growth. For entrepreneurs, founders, creators, and leaders trying to grow faster with …
146. Your Funnels Aren’t Enough To Drive Growth Anymore. The Shift From Pipelines To Pathways Is How You Win!
April 13, 2026

146. Your Funnels Aren’t Enough To Drive Growth Anymore. The Shift From Pipelines To Pathways Is How You Win!

Are your funnels not working like they used to? Leads feel inconsistent? Is your conversion rate really low? Growth feels harder? Let's break down why traditional funnels and pipelines are falling short and what actually works now by shifting toward Conscious Growth Pathways™ rooted in human behavi…
145. Which Growth Stream Is Quietly Costing You Revenue In Your Business?
March 26, 2026

145. Which Growth Stream Is Quietly Costing You Revenue In Your Business?

Missed deals? Losing money? Slow momentum? But you're doing all the right things! So why does it still feel like revenue isn’t stacking the way it should? Reality: it's because one of your growth streams is off! And it's already costing you more than you think. The real question is... which one is …

Reviews

Learn from the Strategy Hacker ✅✅✅

"I'm learning tons of value. It's like I'm having an online course in business strategy. Really worth it! I took business administration major in marketing when I was in college but I dropped out... n…"

Leeannedrin | March 2, 2022

Realest Podcast in the Worlddd!

"My favorite part about the iDigress podcast is Troy’s authentic words. When he speaks, you can feel every bit of his words, and he doesn’t sugarcoat. He tells it exactly how it is by giving valuable …"

jd gent | Sept. 9, 2021

Not Your Average Marketing Podcast!

"People outside of the marketing sphere may be surprised by how much thinking goes into the actions we take as an industry. When people listen to other business or marketing podcasts, there is a focus…"

Dave I. | Aug. 19, 2021

Listen To This Podcast If You Want To Learn Marketing!

"Listen to this podcast if you want to learn marketing. If you don’t have a degree and want to learn marketing, this podcast is for you as well. Always adding value. Always bringing energy. Always sha…"

Jonaed I | Dec. 13, 2021

Top Marketing Podcast

"Troy has the unique ability to take complex topics and break them down into simple steps that anyone can use to build their business/brand. Troy is always giving out his best information. When you li…"

rockymia | Aug. 5, 2022

Simply Strategic

"Troy has a way of transforming the complex into simplified, strategic, and actionable steps to accomplish the goal. Most people don’t possess that skill, but Troy seems to do it with ease. I would te…"

realBradAustin | Aug. 8, 2022