Episodes

Feb. 2, 2023

81. Brené Brown Says Vulnerability Is A Strength. Why Being Vulnerabl…

Vulnerability is a strength, not a weakness, according to Brené Brown. I had recently heard her speak so eloquently on the subject. I instantly saw the connection and parallels we as business owners, operators, and creators face as we navigate …

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Feb. 1, 2023

80. Last Year Reflections. New Year Redirections. The Difference Betw…

Have you set any new year's resolutions lately? Are you going through a series of changes? New birthday? Massive life change? I've been there, and I can empathize as well as relate. In many cases, a new year will look …

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Jan. 18, 2023

79. How To Conduct Your 2022 Personal Audit & Align With Your 2023 Go…

Have you conducted a 2022 personal audit? Reflection is essential to critical redirection and acceleration in business and life. On this episode, I discuss the particulars of how to learn from the past year, how to navigate teetering sales and …

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Dec. 30, 2022

78. Discounts Aren't The Way For High-Growth Service-Based Businesses…

I said no to Black Friday, Cyber Monday, or holiday-themed discounts on my growth strategy retainers and services because the price is the price. If you are an emerging brand who isn’t dependent on volume and want 6 - 8 …

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Dec. 24, 2022

77. Stop Using $1 Dollar Tactics Hoping For $1 Million Dollar Gains. …

The truth is if you aren't growing, you're simply using the wrong tactics. Many make decisions based on how they feel or what they think and don't consider the market, the demand, or the time it takes to go to …

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Nov. 29, 2022

76. The Big Shift In SEO, Social Media, & Data Analytics Post-Pandemi…

Google search has changed. Social media platforms have changed. How we use data analytics has changed. Not to mention the marketplace and values of your ideal audience have shifted. The pandemic has accelerated so many things for your customers and …

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Nov. 16, 2022

75. LinkedIn Growth Secrets: A Masterclass On Accelerating Your Busin…

As the state of social media is getting more complex, the stakes for having a strong brand presence are higher, and trying to reach the decision-maker is even more challenging. How do B2B and agency-centric brands – and the social …

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Nov. 14, 2022

74. Go Back To The Fundamentals: Create. Distribute. Repeat. Your Con…

Creating good content consistently leads to conversations that lead to connections that lead to conversions. Your content either needs to make the demand to be valuable, or it meets the demand of the m marketplace to be valuable. Good content …

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Nov. 8, 2022

73. How Content Creators Can Obtain Success, Set Healthy Boundaries, …

In this "Ask The Strategy" episode, I talk with Global Branding Expert JP Hightek about what it takes for content creators can to achieve success. We get real about the adversity, the challenges, the sacrifices, the resolve, the clarity, and …

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Nov. 7, 2022

72. How Content Creators Can Increase Their Authority, Influence, & I…

In this "Ask The Strategy" episode, I talk with JP Hightek about how to create content to increase your GAP — Growth Authority, and Profitability. This is part one of a two-part episode.

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Nov. 4, 2022

71. Too Big, Too Fast, Too Broad. Why You Need To Think Smaller, Move…

Your target audience is too big. You're moving too fast. Your sales messaging is too broad. What you need to do is think smaller, move slower, and be more specific with your offer in order to grow your business. The …

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Oct. 31, 2022

70. Warning: This Is Why Your Business Isn't Where You Want It To Be …

A confused mind will never buy. To be real, if you aren't getting the attention, the engagement, the conversations, and ultimately the sales you want, it's because of either two things: 1) you're talking to the wrong audience or 2) …

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Oct. 17, 2022

69. INBOUND 2022 Recap Part 2: Breaking Down Day 1 Through Day 3 Plus…

This episode is devoted to recapping INBOUND 2022 (Part 2), where I was the host/emcee of the event. I carry on my conversation from the previous episode covering my experience from Day 1 to Day 3, giving more insights into …

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Oct. 17, 2022

68. INBOUND 2022 Recap Part 1: Meeting Viola Davis. Seeing President …

This episode is devoted to recapping INBOUND 2022 (Part 1), where I was the host/emcee of the event. How did I get the opportunity? How did I get prepared to take the stage? How did I juggle all of my …

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Oct. 10, 2022

67. How To Create A Growth Engine For Startups To Survive, Thrive, & …

Less than 10% of all startups will succeed. Why aren't more succeeding? Because they don't implement and excel at building a custom growth engine designed for the sustainability and scalability of their startup to achieve hyper-growth and longevity, whether that's …

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Sept. 22, 2022

66. Pay Me What You Owe Me — How To Navigate Seasons Of Famine & Stil…

Have you ever been in a situation where you're waiting for a client to pay you? Maybe you're waiting for that signed contract to come through? Does it feel like you're always playing the waiting game? Waiting for someone to …

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Sept. 2, 2022

65. Set Goals. Achieve Goals. Repeat.

Growth in anything requires consistency and productivity in your actions. Stop saying what you can't do and start making the time necessary to do. Set goals. Achieve goals. Repeat. Set goals. Achieve goals. Repeat.

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Aug. 26, 2022

64. Growing Fast & Scaling Faster Starts With Fortifying Your Brand's…

Everybody wants to grow, and they want to grow fast. Everyone wants to scale, and they want to scale even faster. We all want to fly like lightning, strike like thunder, and give a "here comes the boom" as we …

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Aug. 19, 2022

63. The #1 Psychological Approach And Best Practices By Amazon To Bec…

Two words can make all the difference in being the best leader possible and maximizing your team's productivity. The two words are listening and motivation. When you practice active listening and know the motivation behind every team member, you can …

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Aug. 5, 2022

62. We Are All In The Farming & Construction Business: Sowing Seeds &…

Two things you need to learn in order to successfully launch, grow, maintain, and scale your business: sowing and building.

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July 25, 2022

61. Guess Who: How To Prospect Opportunities To Attain & Retain Busin…

Are you good at prospecting? Every business must do it, and every successful business is good at it. But the approach and strategy to holistic prospecting have changed drastically. To be the best you can be at prospecting, you must …

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July 18, 2022

60. How To Master Your Craft In Just 10,000 Hours

Many people have a ton of talent. But there aren’t that many who have the discipline, the determination, and the drive to manifest the potential of their talent to an extremely high level. To be a master of something, a …

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July 1, 2022

59. How We Think Determines Our Success: How To Master Being Agile Li…

It is common knowledge that matter exists in three states—liquid, solid, and gas. Water can transition between these states depending on the temperature it is exposed to. Often, as professionals, businesses, or even in our personal lives, we refuse to …

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June 20, 2022

58. The Four Currencies You Must Have In Order To Achieve In Business…

There are only four true currencies out there. And no, I’m not talking about crypto. The four currencies are: 1. Your Time 2. Your Money 3. Your Knowledge 4. Your Skill This episode breaks down how to acquire, maintain, and …

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